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What is Lego?
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What is Lego?

By Jim O'Connor, Hq Who, Ted Hammond
LV476357
(978-0-593-09294-1)

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  • $7.99 /ea.
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The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up. In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.

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(978-0-593-09294-1)

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